I am looking to add a magical touch for our customers, that can evoke an "awesome" feeling, in their post purchase journey. Our brand is in CPG (Health & Wellness) category. I don't want to add some silly sticker or thing just to add things but...what would make someone feel "WOW or AWESOME" when they open a package from the company...?

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Our mission is to help people look and feel better. Any advise?