I came up with an idea as part of my MBA entrepreneurial class to develop a platform that enables people to connect with industry experts and advisors via video and voice meetings. The problem statement was that it was difficult to make direct 1:1 connections on LinkedIn with industry experts and professionals, recruiters, etc., because everyone gets bombarded with connections.
The goal was to create a platform where experts or leading industry professionals can create a profile and then set their rate for a video call ($X per hour) to connect. This would bypass the ‘cold connection’ feel of LinkedIn that rarely provides value if you don’t already have a close 1st or 2nd degree connection. The site would be free for everyone to use and we would vet people who can join the site as ‘Advisors’ through their external credentials and networks.
The site will be an integrated Appointment Scheduling, Payment Processing, and Video Calling platform. I validated the business value proposition of site as part of my coursework and was able to pitch it and got rave reviews from professors and classmates.
Here’s the problem, while most people in the class do this to pass the class with no plan of actually executing on the idea, I actually want to build this platform. I started mapping out the requirements and wireframe from the site, hired a dev company (I’m not technical) to build an MVP, albeit a fairly robust one, and hired a UI/UX designer to design the site.
I’m seeking advice on what to do and how to launch (or test) this MVP out and get initial traction to validate the idea? I’d appreciate any advice on next steps to execute on this idea successfully. Any feedback or inputs will be greatly appreciated. Thank you!
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