American businesses like Tesla or Apple specialize at creating innovative products.
Japanese businesses like Toyota are exceptional at precise management and continuous small improvements.
Swedish companies like Ikea or volvo are great at making pleasant and exceptional experiences.
Nike seems to be a company that does all of them. It has innovative products. It makes a lot of continuous small improvements on their products and the brand and products are exceptional and pleasant.
Are most businesses best suited to try to optimize those aspects as much as possible? Sort of like diversifying the strategy and budget for those aspects to try to get max customer value and max customer satisfaction?
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